Acrowood’s clients are located around the world and operate in the pulp and paper, panel board, sawmilling, and wood pellet industries.
Acrowood manufactures products for debarking, chipping, and screening, in addition to an assortment of specialty products that include a chip slicer, chip cracker, air density separator, star feeders, and screw distributors. Whatever the specific product, quality is always a defining factor. “We deliver high value solutions to our customers,” says Dr. Shawn Javid, Vice President of Sales and Marketing. “We constantly have to stay on our game to deliver the highest quality and highest return on investment for our customers.”
Shawn Javid, Vice President of Sales and Marketing with Farhang Javid, President and General Manager
The team can easily demonstrate how their specially engineered products will benefit a customer’s bottom line. “We help our customers actually calculate the return on their investment for purchasing our products. And it is actually quite quick.”
“Two-thirds of the top producing pulp mills by volume use Acrowood products and one half of all chemical pulp mills in North American are customers.”
Ensuring that customers get the best return on their investment means that products must be carefully designed to best meet customer needs. “We really work hard to drive value for our customers,” Mr. Javid states. For instance, “we are sure that we size our products appropriately. We have seen companies that will undersize their products so that they are the cheapest to be purchased – but then they can’t meet the capacity their customers need.” The company also avoids oversizing products, which can cost the customer too much upfront. “We are truthfully and accurately sizing our products for their current and future needs.”
Perhaps most importantly, all of the company’s machines are specially engineered to save precious natural resources, giving customers a crucial edge – and creating a more sustainable solution. For example, Acrowood’s rotary debarkers can be finely tuned to fit the needs of a particular tree species and climate in order to minimize white wood loss when removing the bark.
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